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Blüm Holdings Signs $5M Agreement to Acquire Northern California Cannabis Dispensary

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[PRESS RELEASE] – DOWNEY, Calif., July 3, 2025 – Blüm Holdings Inc., a California-based publicly traded holding company and cannabis operator, announced that it has signed a binding agreement to acquire the majority of the membership interests in another licensed adult-use and medical cannabis dispensary in Northern California.

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This marks Blüm’s latest strategic acquisition as it continues to scale its retail platform across California. The new dispensary will join Blüm’s growing portfolio, which includes three other Northern California stores and a recently acquired Bay Area location.

The transaction is structured as an all-stock deal, valuing the business at up to $5 million, including performance-based earn-outs tied to revenue and EBITDA benchmarks. Under a management services agreement (MSA), Blüm is set to begin integration on July 1, 2025, assuming key centralized functions such as compliance, accounting, marketing and finance.

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“We are deeply honored that this group of seasoned operators chose to entrust their business to Blüm,” Blüm Holdings CEO Sabas Carrillo said. “This deal reflects our ongoing commitment to partnering with strong operators who share our values and performance standards, while we provide the support and infrastructure to unlock further growth.”

The dispensary has established a strong presence in its local community, supported by consistent financial performance and an experienced, customer-focused leadership team. The earn-out structure is designed to align incentives and reward continued success.

Blüm Holdings has made meaningful progress in executing its turnaround strategy and positioning itself for long-term growth through disciplined acquisitions, operational excellence, and brand-forward retail execution. The company continues to identify and partner with operators who bring local expertise, cultural alignment and a proven track record.

“We didn’t get here alone,” Carrillo said. “This transaction reflects not just a business milestone, but a collective win for everyone who believed in us—our shareholders, advisers, teammates and partners. We’re just getting started.”

The transaction is expected to close upon the completion of definitive agreements and customary closing conditions. Closing is targeted for Q3 2025. No assurances can be provided that definitive agreements will be successfully negotiated, executed or closed, or that necessary regulatory approvals will be obtained.



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Viola, Tempter’s Unite to Elevate the Cannabis Beverage Experience

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[PRESS RELEASE] – NEW YORK, July 1, 2025 – Viola, the leading Black-owned premium cannabis brand rooted in purpose and community, announced a strategic partnership with Tempter’s, a trailblazer in the hemp-derived THC beverage space. The collaboration brings together Viola’s decade-long cannabis expertise and cultural influence with Tempter’s innovation in functional THC-infused beverages.

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The partnership will debut with a curated line of wellness-focused THC drinks, designed to elevate the consumer experience with flavor, function and accessibility in mind. By combining Viola’s industry legacy and expansive network of athletes and entertainers with Tempter’s formulation expertise, the two brands aim to redefine cannabis beverage culture.

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“At Viola, our mission has always been to craft premium cannabis experiences that are accessible to everyone,” Viola founder and CEO Al Harrington said. “This partnership allows us to bring the best of both worlds to cannabis consumers—exceptional products that not only taste great but are created to enhance moments in a responsible, enjoyable and sustainable way.”

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The launch lineup includes three 10-milligram THC-infused beverages:

  • Blueberry Spritz – Indica Blend
  • Strawberry Spritz – Hybrid Blenda
  • Citrus Spritz – Sativa Blend

These beverages are now available for purchase nationwide through select retailers, including Stew Leonard’s, Top 10 Liquor, Total Wine, GoPuff, and online at tempters.us.

Later this year, the product line will expand to include both low-dose offerings tailored for newcomers and higher-potency options for experienced consumers, broadening the appeal to a diverse and growing market.



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What National Geographic Got Wrong About Cannabis

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Cannabis makes you lazy. Forgetful. Inarticulate. Stupid.

We’ve all heard the stereotypes over the years, tropes about the intrepid stoner who doesn’t give a second thought to the neighbors huffing that secondhand terp cloud.

Catching flak about a cannabis lifestyle is so overplayed, most of us in the industry laugh it off with the flick of a cherried ash. Especially as cannabis crusaders continue to prove it all wrong. Top-tier athletes use cannabis to get their head in the game and recover better afterward. High-level executives are making crucial decisions daily, taking a puff of a doinker on their lunch break, or microdosing with a cannabis energy drink instead of coffee. 

Then there are the brilliant artists, musicians, and creators who credit sweet Mary Jane as their model muse, igniting sparks of curiosity.

All of these pros are backed by science too—studies, brain scans, research giving us a pat on the back: hey, you’re a stoner and you’re doing okay, bud.

And then National Geographic comes out with a mic drop of a piece and a huge headline: Marijuana doubles your risk of cardiovascular disease.

The Holes in Their Research (And There Are Many)

The findings of this article are “based on health data from 200 million people worldwide—including in the United States—showed that cannabis users had a 20 percent higher risk of stroke and twice the risk of death from cardiovascular disease compared to non-users.” That’s a serious stat, and as the article also points out, cardiovascular disease is a leading cause of death in the US.

I think we would be remiss if we didn’t discuss the compounding health factors and lifestyle considerations that may be at play here.

So what exactly are we missing from this supposed slam-dunk study?

What We Don’t Know About These 200 Million People

We don’t know if the 200 million people were using cannabis medically or recreationally. If medically, there are likely other underlying health conditions that could be driving the cardiovascular disease risk. We know the research National Geographic mentions focused on smoking, so claiming edible use has the same negative risks is speculative at this point—they’re at least transparent about that.

But we don’t know if these users are smoking a joint a day, or twenty. There is no mention of volume or method of consumption at all. Are they ripping dab pens bought at gas stations, or is it flower only? Where did the flower come from, and was it tested by an accredited lab? 

What THC percentages are we looking at? Are there high levels of other cannabinoids in the mix? Do synthetic isomers like THC-O and other lab mutants get thrown into the equation?

These are the nuances you’d know to think about if you worked with weed. And like many of us in the industry, we advocate for safe cannabis. Not just all cannabis. We have high standards. Most of us are smoking weed that’s cleaner than anything you’ll find in the organic produce section at Whole Foods.

The Tobacco Problem They Ignored

The study also failed to control for tobacco co-use. The article clearly states that tobacco is big bad, filled with nicotine. And cannabis is a badder bitch, because of her THC. But out of the 200 million, how many also smoke a little tobacco in their daily life? Or even as a spliff?

This is huge. Tobacco is a known cardiovascular killer, and plenty of cannabis users also smoke cigarettes or mix tobacco with their weed. Without controlling for this, the study’s conclusions are about as reliable as a pre-roll in a downpour.

Lifestyle Factors? What Lifestyle Factors?

Additionally, there are lifestyle factors that could play a massive role in the combined effects and heart disease risk. Of these folks surveyed, how many drink alcohol? What do they drink and how much? This matters because excessive alcohol use can lead to high blood pressure, heart attack, and stroke.

And if the folks in the study weren’t already sick, or smoking shitty bud, or consuming too much, or mixing with other drugs and alcohol, there are still a host of other factors that could contribute to their higher cardiovascular disease risk.

No mention of socioeconomic factors that correlate with stress, poverty, or limited healthcare access. Nothing about age demographics—are we talking about 20-40 year olds or folks beyond middle age? How long have they been smoking weed? We all know smoking anything involves combustion and particulates; that’s just a fact.

Then there’s geographic clustering. Where do these consumers live—states where cannabis is legal, illegal, or somewhere in between? Are they getting weed from licensed retailers or the sketchy local corner store? This context matters, but it’s completely missing.

The Science They Got Right (And Wrong)

How does cannabis affect the heart? First and foremost, THC is primarily a vasodilator, meaning it widens the blood vessels. This is what’s happening when you get bloodshot eyes from weed—the blood vessels dilate, causing those all too familiar, telltale signs of having recently lit up.

This vasodilation effect can also lower blood pressure and, in some cases, contribute to the floaty, calming feeling associated with being high. The drop in blood pressure is sometimes paired with an increase in heart rate, and for some people (especially those with underlying heart issues or risk factors), this combo can bring on cardiovascular stress.

While cannabinoids do show promise for reducing high blood pressure and protecting the heart during periods of low oxygen (like during a heart attack), they can also throw off your body’s normal balance. Blood flow gets redistributed, autonomic regulation can feel weird, and could even lead to arrhythmias at high doses or when other risk factors are present.

So while cannabis may not be directly and inherently heart-hazardous, it doesn’t get a free pass either. As with most things we eat, drink, snort, smoke, or consume, it’s all about context, dosage, and your individual baseline health.

When Cannabis Actually Helps Your Heart

Here’s where we need to open up this conversation and broaden the scope of Nat Geo’s tunnel vision. While they’re busy fear-mongering about THC and vasodilation, they completely ignore the ways cannabis can actually support cardiovascular health through lifestyle improvements.

Recent research from UC Boulder shows that cannabis use before exercise increases positive mood and enjoyment during workouts, and we all know that regular exercise is one of the best things you can do for your heart. If a little pre-workout puff gets someone off the couch and into their flow state for a longer, more enjoyable session, that’s a net win for cardiovascular health.

Then there’s sleep—an unsung hero of heart health. Cannabis has been helping people catch quality Z’s for centuries, and good sleep is crucial for cardiovascular recovery. Poor sleep increases stress hormones like cortisol, which directly contribute to high blood pressure and heart disease risk. So if someone’s trading their Ambien prescription for a low-dose edible and actually sleeping through the night? That’s probably doing their heart more favors than harm.

We can’t forget to talk about stress reduction (and anxiety). Chronic stress is a cardiovascular killer. The relaxation and anxiety-reducing effects of cannabis aren’t just feel-good benefits—they’re legitimate health interventions. When you’re not constantly flooded with stress hormones, your blood pressure stabilizes, your heart rate variability improves, and your entire cardiovascular system gets a break from being in fight-or-flight mode.

The point isn’t that cannabis is a miracle heart cure. It’s that context matters, and the National Geographic article ignores how cannabis fits into people’s broader health routines.

Prohibition Has Created a Research Desert

Here’s what really grinds my gears about this whole situation. We don’t have better data because cannabis is still federally illegal. Schedule I status has made quality research nearly impossible for decades. Most studies rely on self-reporting, which means stigma leads to underreporting. There are no standardized products in studies, no long-term controlled trials.

If we had actual legal access to clinical trials and deeper, funded research on cannabis, maybe we’d have legitimate information about these statistics instead of correlation studies that leave out half the variables.

The Bottom Line

What if it’s all about balance and knowing your own body? Have a history of asthma? Maybe don’t smoke, switch to edibles. Taking heart medication? Consider low-dose cannabis in any format other than smoking. If cannabis works for you, weigh the risks and roll with what feels best.

And you, too, National Geographic. Do better. Come back with more information next time, or use your leverage to push policy so we can truly and fully fund the kind of research that will move the needle for cannabis reform and provide us with the studies and science we deserve.

Until then, buy from reputable sources (or grow your own!), know your dosage, understand your body, and don’t let fear-mongering headlines make health decisions for you. Because the real risk isn’t cannabis—it’s letting prohibition keep us in the dark about what we’re actually putting in our bodies.



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Cannabis Freedom Isn’t Free

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A close-up of a large legal cannabis flower with a soft-focus US flag in the background

Cannabis freedoms are under attack. 

In numerous states, lawmakers are attempting to roll back marijuana legalization laws. Nationwide, the Trump administration has proposed repealing long standing federal protections for state-legal medical cannabis patients.

NORML is leading the fight to secure and sustain cannabis freedom for millions of responsible consumers. That’s because NORML stands for freedom and independence – not just on special occasions like the July 4th holiday, but every day. And that’s why we won’t rest until we have ended cannabis prohibition and discrimination nationwide.

NORML has always represented responsible cannabis consumers, and it’s you who can help us win this fight.

That’s why we are asking you now – before you head to this weekend’s holiday barbecue or parade – to take a moment to stand with NORML.

Your support helps us continue our important work, like ending workplace discrimination, protecting parental rights, advocating for home cultivation, securing Second Amendment rights, lobbying for lower sales taxes on cannabis, and ending arrests. 

Please give to NORML today, as we as a nation celebrate our most fundamental liberties, so that we can free all Americans from the harms of marijuana prohibition.



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