Agrify Corporation (Nasdaq:  AGFY) reported Friday a $41.7 million net loss for 2024 as it moves away from equipment manufacturing toward the beverage market.

The company’s revenue dropped to $9.7 million, down from $15.1 million in 2023, according to its year-end report ending Dec. 31, 2024. Operating losses improved slightly to $10.2 million from $13 million the previous year.

“The Agrify team has been busy over the last quarter, streamlining the business and securing our position for future growth,” chairman and interim CEO Ben Kovler, said in a statement.

Kovler, who also runs Green Thumb Industries, took over after securing $10 million in financing in November.

The company sold its cultivation business on Dec. 31 to CP Acquisitions, a company tied to former CEO Raymond Chang. The sale resulted in an $11.9 million loss in the fourth quarter.

Agrify’s new direction centers on Señorita, a line of hemp-derived THC beverages it acquired in December. The drinks include THC-infused margaritas and palomas now sold in nine states and Canada. In January, Agrify partnered with Chicago music venue The Salt Shed, making Señorita the “exclusive partner for hemp-derived THC beverages at venue bars.”

“We are excited about what lies ahead for THC in America and Agrify’s position to take advantage of that to create value for our shareholders,” Kovler said. “With a strong balance sheet and a clear vision, Agrify is poised to bring the award-winning THC Margarita, Señorita, to the tens of millions of Americans that previously had limited access to THC.”

The company ended 2024 with $31.2 million in cash after raising about $25.9 million in November from private investors. Agrify has around 2 million shares and 7.6 million warrants outstanding.

Brad Asher, previously CFO at AYR Wellness, will become Agrify’s new chief financial officer on March 24.

“Now is the time to continue building the team to ensure our growth trajectory,” Kovler said about Asher’s appointment.

While focusing on beverages, Agrify said it continues to “explore various alternatives for our legacy extraction business,” which remains part of its operations.

Agrify Corp. (Nasdaq: AGFY) announced Monday it has closed its acquisition of hemp-derived THC drink maker Señorita in an all-stock transaction valued at approximately $4.9 million.

The deal involves acquiring certain U.S. and Canadian hemp assets from Double or Nothing LLC, with Agrify issuing 530,000 shares for the transaction, according to a company statement.

“This is great news for Agrify shareholders,” said Ben Kovler, Agrify’s chairman and interim CEO. “We believe Señorita is the best tasting drink in the fastest growing, most exciting beverage category in the country.”

Señorita, created by winemakers Charles Bieler and Joel Gott, offers THC-infused alternatives to classic cocktails. The brand took home top honors at The High Times Cannabis Cup just one year after its launch. Its lineup includes Lime Jalapeño Margarita and Mango Margarita flavors, with plans to launch a Paloma variety in January and Ranch Water in 2025.

The brand’s products are currently sold in nine U.S. states and Canada through major retailers including Total Wine and ABC Fine Wine & Spirits, according to the company.

“When Joel and I created this unique brand, we always anticipated rapid growth, exciting new products and expanded distribution, and now those goals are coming to fruition even faster than we imagined,” Bieler noted in the statement.

The acquisition comes as Agrify, traditionally focused on vertical farming units and extraction equipment for cannabis producers, reported just $263,000 in cash at the end of September and posted an $18.7 million third-quarter loss. The company has accumulated $265 million in losses through December 2023.

Chicago-based Green Thumb Industries (CSE: GTII) (OTCQX: GTBIF), one of the largest U.S. cannabis operators, took control of Agrify last month through a $20 million convertible note deal that installed Kovler as interim CEO. Kovler recently purchased 10,000 shares at $38.76 to meet Nasdaq listing requirements.

The company’s board “continues to explore a variety of alternatives for the extraction and cultivation businesses while focusing on optimizing shareholder value creation,” Kovler said. Following Monday’s transaction, Agrify has approximately 2 million common shares outstanding and 7.6 million warrants.